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Oh, dear Tetris—what a wise message you’ve taught us."Fitting in" seems harmless, but it can creep into even the most self-aware and well-therapized minds.

Tetris taught me that when you try to fit in you'll disappear

It’s not just about the classic story of parents who expected a different career or life path from you. It’s about trying to fit into someone else’s idea of a perfect partner. It’s forcing yourself to enjoy wine-and-paint nights with friends when you’d rather be anywhere else. It’s blending into a job that demands you be more aggressive when that’s just not who you are.


Fitting in—when it goes against who you really are—sucks.It sucks bad.

Because when you try too hard to fit in, you start to disappear.Just like in Tetris: the better the pieces fit, the faster they vanish. Poof. Gone.


But here’s the thing—fitting in is not the same as being flexible or open-minded. Exploring new ideas, growing, shifting—that’s all beautiful. But fitting in at the expense of yourself? That’s a slow erasure of your identity.


Tetris taught me that when you try to fit in you'll disappear

Every time you shrink yourself to match someone else’s expectations, you move further away from your truth—your dreams, your purpose.


Each of us came to this planet with a reason to be here. It might take a lifetime to find that reason—but the more you disappear, the less chance the world has to experience the real you.

And you matter. Your story matters. So please… don’t vanish.

 
 

My life has been anything but linear—and that’s what makes it mine.

I’ve worn a lot of hats over the years, each one a thread in the fabric of my creative journey. Here are just a few:

How often have you reshaped your path?

  • Translator for a rock band on tour in Brazil

  • Costume assistant for an American movie shot in Rio

  • Fashion marketing manager

  • Experience working at big companies like Nabisco and Sony Music

  • Fashion blogger for 5 years

  • Bar host at a vibrant gay bar

  • Fashion producer

  • English teacher in Rio

  • Founder of a pop-up brand for emerging designers

  • Fashion TV host

  • Health coach

  • Content agency owner

  • And most recently: filmmaker, writer, coach, foodie, educator, and multi-business entrepreneur


Sounds like a lot, right?


But the truth is, each role helped me uncover a little more of who I am.


Reinvention became my rhythm. Every job, every pivot, every challenge taught me something new—about myself, about resilience, about creativity. And every step shaped the storyteller I am today.


Life isn’t always clean or predictable. It's full of plot twists. But there’s power in the mess, and beauty in the process.


I’m here to say that you don’t need a straight line to success. Your story—however unexpected—is worthy.


So I ask you:


Can you see a bit of your journey in mine? If so, I’d love to hear it. Let’s celebrate the twists, the reinventions, the heart-led choices.


Drop your story in the comments below or send me a message here.

 
 

In times of extremes, when external opinions hold so much power, why not focus on getting to know ourselves better? I have the feeling that the more I understand myself—my desires, needs, past, fears, and anxieties—the more connected I become to what truly matters, even as the chaos rages on outside.

A Dive Within Ourselves by Rita Avellar

No, this is not about escaping unpleasant situations or opposing opinions, but rather about building a strong shield to protect my essence. When you dive deep into yourself, there is no room for doubt about who you truly are.


The journey toward authenticity is a process. A process that can be long, challenging, and sometimes even painful, but I see no other way to live than by facing it head-on, being fully yourself—from the tip of your hair to the tip of your toes.


Being true to yourself and embracing who you are is so difficult for some that they reach the end of their lives without ever having had an honest relationship with the most important person in their journey: themselves. There is no one-size-fits-all formula. Each person follows a unique path. The tools for this inner dive also vary. What truly matters is that once you start down the road to self-discovery, you don’t look back or get distracted by outside noise—because it will always be there.


It’s challenging, but the rewards of looking within are worth it. Take the plunge today!


A Dive Within Ourselves

 
 
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