Meet Rita Avellar
Since the first time I learned how to read and write, I wanted to create. Create stories, poems, ideas, tell something through words and imagination. When I think about my entire life, I always associate with being creative and it was that creativity that led to different professional paths.
I studied Communications at college but haven't finished. I changed to Fashion Design where I could express myself in different ways. It was when I fell in love with Fashion Journalism and then Fashion Marketing.
After years of working in very different places like fashion brands and even big companies like Nabisco and Sony Music, I accumulated good experience in fashion, communication, and marketing areas and I decided to open my own content agency in Rio de Janeiro, Brazil, my hometown.
MULTI Out of Line was such a great time where we could create content and marketing strategies for the fashion industry, as well as the movie, beauty, and other creative industries.
In 2014 I moved to the US and because of a set of personal events, I closed Multi after one year in America and started studying at IIN - Institute of Integrative Nutrition and got a health coach certification.
It was a journey of 5 years in the health coaching business when I decided to rebrand my business and turned it into a healthy lifestyle website, now called Healthy Busy Bee.
It was with the rebranding of my healthy lifestyle website, that I (re) started old projects related to writing, some of them a short film, two TV series, and a book for kids. All in the process at this moment. ;)
During this rebranding and restarting of old projects, I felt the need to create this website to concentrate all my works, ideas and share my new projects.